Trans Am Race Company Partners With GoRacingTV.com
Trans Am Race Company announced today it will partner with GoRacingTV.com to provide a unique form of video coverage for the 2012 season. The partnership will afford Trans Am fans coverage of their favorite race series worldwide.
“We’re extremely enthusiastic with the package GoRacingTV.com has presented,” said Trans Am Race Company President, John Clagett. “Using the latest online and video technologies, we feel we can provide our fans with exciting news coverage and behind the scenes information. In addition, through GoRacingTV.com’s mobile App, fans can have their Trans Am fix where ever and whenever they want.”
“Trans Am has a rich history in American motorsports, dating back to the 1960’s and we are proud to be able to bring it through video to a whole new generation of fans,” said Errol Tucker Executive Producer of GoRacingTV.com. “To achieve this goal, we feel we have developed a video delivery strategy that is perfect for today’s fast paced market.”
GoRacingTV.com will provide a multi-Emmy Award winning production team to produce Trans Am coverage. The coverage will be twofold:
• During each race weekend GoRacingTV.com will deliver “ENG” or electronic news-gathering style video vignettes to fans via the Internet and through the new GoRacingTV.com mobile App. Fans will be able to keep up with their favorite series and drivers throughout the weekend with quick 2 to 3 minute video updates.
• At the end of each weekend there will be a “Trans Am this week” Video show summarizing the weekend’s full events. Each summary show will be complete with highlights of the weekend racing action and interviews with the drivers and Trans Am officials to give a true behind the scenes access and total access coverage approach. There will also be video racing action through trackside and on-board video cameras mounted on the front and back of 90% of the racing field.
Race weekend video vignettes and summary shows can be seen on www.GoRacingTV.com, www.GoTransAm.com’s Vimeo channel, www.YouTube.com and through GoRacingTV.com’s mobile App (available mid April).
All shows will be hosted by veteran Trans Am announcer Alfredo Nin.
Each Summary show will be produced in English and Spanish. Spanish speaking shows will have TV distribution in the Spanish speaking Caribbean and Latin America. TV distribution for the US is still in negotiations.
Video coverage will be backed up and promoted via social media support (Facebook, Twitter, You Tube etc.) and traditional online initiatives further communicating and promoting the success of the program as the Trans Am season unfolds.
Trans Am will kick-off the 2012 Championship run May 20, 2012 at Canadian Tire Mosport Park joining the NASCAR Canadian Tire Series for the Victoria Day SpeedFest Weekend. Previous Trans Am Mosport winners include Scott Pruett with four wins, Scott Sharp with three and many other Series legends; Paul Gentilozzi, Tommy Kendall, Bob Tulius, Elliot Forbes Robinson, Mark Donohue, Dorsey Schroeder and Canadian native (and track owner) Ron Fellows, just to name a few.
About Trans Am:
The SCCA Trans Am Series dates back to its first season in 1966. Throughout the years, some of the greatest names in motorsports have participated in the Trans Am Series. Backdating the Drivers’ Championship to the inaugural season, 30 different drivers took titles, with multiple Championships being won by Paul Gentilozzi, Tommy Kendall, Mark Donohue, Scott Pruett, Wally Dallenbach Jr., George Follmer, Peter Gregg, Horst Kwech, Scott Sharp and Bob Tullius.
The iconic Trans Am Series – America’s Road Racing Series – is operated by the Trans Am Race Company, LLC. Through a five-year agreement, the Trans Am Race Company manages the marketing rights to the series and is responsible for Trans Am Series public relations and promotions. SCCA Pro Racing sanctions Trans Am events and provides event operations services to the series.
About GoRacingTV.com Inc.
GoRacingTV.com is the premier web-video channel for the club racing/grassroots racing community. GoRacingTV.com began airing episodes of its instructional video shows, the “Club Racer” and “Auto Crosser” web-based video shows in February of 2009, but has quickly become the site where club racers can obtain updated information and news related to the amateur racing community. Presently, GoRacingTV.com produces several video programs for the grassroots racing community. GoRacingTV.com also provides a daily updated news article section on the front page of its site, for those fans who either cannot or do not want to view video for their news. These articles cover news from the entire top Amateur and Pro Racing series in the US. For the past two years GoRacingTV.com has provided video coverage of the SCCA Chicago Region June Sprints, airing all 9 racing groups from the event. GoRacingTV.com has also covered the past two years of the SCCA Championship Runoffs and the NASA Championships, producing a daily evening news show from the event informing fans of breaking news in a format similar to a standard network evening news show. Most recently GoRacingTV.com teamed up with Mazda and Cooper Tires to stream a Live Show from the 2011 Performance Industry Racing Show in Orland FL. GoRacingTV.com has partnered with some of the top Sports Car series in the U.S. and Canada to host their racing video archives. Racing fans around the world can now come to the GoRacingTV.com web site to see racing from their favorite series, SCCA Pro Racing Trans AM and Spec Racer Ford Series, Mazda Playboy MX5 Cup, Dodge Viper Cup, Star Mazda and Canadian Touring Car to name a few. This is just a handful of some of the video coverage available on GoRacingTV.com.