ROBERTSON RACING FORD ON DISPLAY WITH PILOTI AT SEMA SHOW

This year’s SEMA show will mark a historic moment in the history of Piloti as the company celebrates ten years of making racing and car culture inspired footwear.

To celebrate, the company’s booth will feature the Piloti-sponsored Ford GT that is campaigned by Robertson Racing in the American Le Mans Series’ GT2 class. Fresh from finishing Petit Le Mans at Road Atlanta, the car will be one of only a few ALMS cars on display at this year’s SEMA show. Joining the car in the Piloti booth during SEMA will be Robertson Racing drivers Andrea Robertson, David Robertson, and David Murry.

“The last ten years has come and gone so quickly, we almost can’t believe it,” said Kevin Beard, CEO of Piloti. “We’re ready to kick off another ten years in style, and having the Robertson Racing Ford GT in our booth is a great way to do that! Our shoes are designed with endurance driving comfort and performance in mind and having the Ford GT there is a great way to remind people of that.”

While the Ford GT will be front and center in the Piloti booth, the company will display its line of Race Professional shoes which are used by the Robertson Racing drivers.

LMP – the LMP is Piloti’s high-cut racing shoe that is approved for competition by the FIA and SFI and features the Evolution bottom unit and Roll Control™ heel. The shoe is fully lined with DuPont NOMEX® and is reinforced on the lateral side of the right shoe for heel-and-toe downshifting.

RSR – the RSR is Piloti’s mid-cut racing shoe that is approved for competition by the FIA and SFI and features the Evolution bottom unit and Roll Control™ heel. The shoe is fully lined with DuPont NOMEX® and is reinforced on the lateral side of the right shoe for heel-and-toe downshifting.

DTM-R – based on one of Piloti’s longest-lasting designs, the DTM-R is the SFI certified, fully DuPont NOMEX® lined version of Piloti’s DTM shoe.

Corsa – the Corsa is a mid-cut race boot that features a spat to cover the laces, Roll Control™ heel, DuPont NOMEX® throughout the shoe, and lateral reinforcement to aid heel-and-toe downshifting. The Corsa is also SFI certified, and available in suede or leather.

Ingels – Named for the man who built the first go-kart, the Ingels is Piloti’s karting boot, and features the Evolution version of the Roll Control™ heel, generous collar cushioning for ankle protection and a mesh vamp and tongue for cool comfort.

Imola – a high-top boot that features the Roll Control™ heel, DuPont NOMEX® lining, and reinforced lateral side of the right shoe for heel-and-toe downshifting.

Also on display will be the new Piloti Veloce Collection, a line of handmade Italian shoes, travel bags, and driving gloves. The SEMA show will be the introduction of the Piloti Veloce Collection to an international motorsports audience.

“We have a great lineup of shoes for this year’s SEMA show that are as classically designed and purpose-built as the Robertson Racing Ford GT,” said Beard. “Our Race Professional shoes are designed with endurance racing in mind, while the Veloce Collection is an authentic brand extension based on consumer feedback. We have really enjoyed creating these shoes and can’t wait for our customers and friends to see them at SEMA.”

source http://www.americanlemans.com

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